06 Apr 2020
#fiatforkids: Fiat launches the Colorbook for the 500, with your little ones in mind
- The #fiatforkids initiative now includes a Fiat 500-themed Colorbook, to keep your little ones busy and to entertain the whole family.
- Download the Colorbook from Fiat’s Facebook page.
Fiat is keeping your little ones in mind, with the #fiatforkids initiative. The Colorbook 500 – in Fiat's usual playful, entertaining style – is designed specially for children to spend a few hours drawing and coloring in the three generations of the 500, to give free rein to their creativity and imagination, and to support the “grown-ups” by keeping the kids busy with an engaging activity.
The Colorbook 500 is intended to encourage creativity from a variety of perspectives, from coloring in the three generations of the Fiat 500 and drawing or coloring in the landscape the 500 is passing through, to drawing the view from the car window. The Colorbook has been designed for the whole family, offering a diversion while having to spend so much time at home.
Fiat has always been the go-to for the family car. While we can’t now take you where you want to go, we can support you staying home.
Turin, April 6, 2020