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30 Jul 2013

ALFA ROMEO 4C RETURNS TO THE UK AS OFFICIAL SAFETY CAR TO THE FIM WORLD SUPERBIKE CHAMPIONSHIP

The Alfa Romeo 4C will make a second UK appearance as Official Safety Car to the Silverstone round of the FIM World Superbike Championship this weekend (Sunday, 4 August).

ALFA ROMEO 4C RETURNS TO THE UK AS OFFICIAL SAFETY CAR TO THE FIM WORLD SUPERBIKE CHAMPIONSHIP

The Alfa Romeo 4C will make a second UK appearance as Official Safety Car to the Silverstone round of the FIM World Superbike Championship this weekend (Sunday, 4 August).

The second UK round of the FIM World Superbike Championship visits the Northamptonshire circuit at the weekend, when top sponsor Alfa Romeo will bring a special liveried Alfa 4C as Official Safety Car to the round.

Following its dynamic UK debut at the Goodwood Festival of Speed, the Alfa 4C will make this second UK outing of the summer liveried in the red, white and green colours of the Italian flag.

For UK fans of Alfa's eagerly anticipated new model, this will be another rare opportunity to see the stunning 240hp compact sports coupé in action.

Damien Dally, Head of Brand at Alfa Romeo UK said: "Alfa Romeo is a proud sponsor of the FIM World Superbike Championship having been associated with the series for seven years now. As we prepare to launch the Alfa 4C here in the UK, it's fantastic to be able to showcase this car to the public for a second time as it takes to the prestigious Silverstone circuit."

Earlier this year, Alfa Romeo launched the MiTo Quadrifoglio Verde SBK Limited Edition, a product of a multi-year collaboration with the FIM World Superbike Championship, with a unique stunt involving professional biker Chris 'The Stalker' Walker. The stunt can be seen here:  http://youtu.be/7Tm0LMKyLNc

For more information on the FIM World Superbike Championship, visit; http://www.worldsbk.com/en/home.html

To find out more about the Alfa Romeo 4C, visit; http://4c.alfaromeo.com/

ends...

For more information:

Head office contact:
Tom Johnston, PR Manager, Alfa Romeo UK on 01753 519562 or email
tom.johnston@fiat.com

For more information contact:
Greg Cartwright on 020 8541 3434 or email greg@performancepr.co.uk

72470/300713

 

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